Superhosts earn almost twice as much. Why?
Published on 29 October 2026
In Brussels, homes run by superhosts earn a median gross revenue of €26,400 against €14,300 for other hosts. What the gap really means.
The platform awards the superhost badge to hosts who combine a high overall rating, regular activity, very few cancellations and fast responses. In Brussels, 813 of 2,425 active entire homes are run by superhosts.
| Group | Homes | Median rate / night | Nights booked (median) | Gross revenue / year (median) |
|---|---|---|---|---|
| Superhosts | 813 | €146 | 198 | €26,400 |
| Other hosts | 1,612 | €137 | 102 | €14,300 |
It is not the price that makes the difference
The median nightly rate is almost the same (€146 vs €137). The gap comes from nights booked: 198 a year against 102. Superhosts do not charge more; they sell more often.
Mind the direction of causality
The badge rewards activity that is already high: a well-booked home is more likely to become a superhost listing than the other way round. The badge alone does not explain the revenue. What matters are the habits that lead to it: fast replies, no cancellations, a spotless home at every check-in.
The same pattern in Antwerp and Ghent
| City | Superhosts | Other hosts | Gap |
|---|---|---|---|
| Brussels | €26,400 | €14,300 | ×1.8 |
| Antwerp | €20,100 | €8,400 | ×2.4 |
| Ghent | €29,500 | €13,700 | ×2.1 |
Source: Inside Airbnb, data scraped on 20/09/2026 (Creative Commons Attribution 4.0 International). Entire homes with at least one review in the last 12 months. Gross revenue = listed rate × estimated nights booked, before fees and costs. Method and sources.